Happiest City in USA Gives “Green Light” to Earth Day Destination Marathon

San Luis Obispo, CA Hosts Earth Day Marathon, Half & 5K, April 22, 2012

The lush hills and premier wine country surrounding charming downtown San Luis Obispo, CA (halfway between Los Angeles and San Francisco along the Central Coast of California) will provide an aptly green-themed backdrop for the City’s inaugural San Luis Obispo Marathon & Half, slated for Earth Day, April 22, 2012.

Recently designated the “Happiest Place in the USA” by National Geographic author Dan Buettner, San Luis Obispo, or “SLO,” offers visiting participants a happy setting in which to experience a runners’ high: scenic views, clean air, crisp ocean breezes, and before and after-race farm-fresh wine tasting, dining, and live entertainment at the event’s three-day “SLO Life Expo.”

Founded by Get Off the Couch Potato Sports Productions LLC, with support from the City of San Luis Obispo’s Tourism Business Improvement District, the inaugural SLO Marathon & Half events will feature a full and half-marathon benefiting Team In Training , as well as a 5K race to benefit the local Special Olympics program.

Honoring Earth Day, the event coordinators plan to take extra measures to ensure a “green” race by asking athletes to participate in the “BYOB” (bring your own bottle) initiative and by using recycled paper and plastic for marketing and vendor materials.

Packet pick-up is tentatively scheduled for Friday, April 20 from 12 PM to 5 PM and Saturday, April 21 from 9 AM to 5 PM at the SLO Life Expo at the Madonna Inn in San Luis Obispo. Each finisher will also receive a tech t-shirt, medal, commemorative program, as well as a “green” virtual goodie bag.

San Luis Obispo, CA hotels offer the ideal home-base for vacationing runners to experience the area’s lively downtown shopping district, endless outdoor adventures, and one-of-a-kind historic and cultural attractions such as Hearst Castle, Mission San Luis Obispo, world-class wine country, and the famous Thursday Evening Farmer’s Market.

For more information and updates on the inaugural San Luis Obispo Marathon, Half& 5K , visit www.SLOMarathon.com. For information on downtown San Luis Obispo’s centrally located lodging and
activities, visit www.SanLuisObispoVacations.com.